My design values
Data-backed Conviction
Strategic testing and data analysis helps me make more informed decision and build conviction in my work, leading to measurable outcomes.
Curious Storyteller
Design is storytelling. What allows me to collaborate well and drive design impact is my curious nature and my desire to know more about the problem space, no matter the complexity of the project.
Process Orientated Craftsman
I like to build processes that work best with my collabotors. This allows me to deliver my best work end-to-end.
I am a collaborative and curious design leader, a problem-solver, and a visual communicator.
My recent books
Org Design for Design Orgs
Peter Merholz & Kristin Skinner
Design Ops
Mobile First
Luke Wroblewski
Mobile
UX Strategy
Jaime Levy
Product Strategy
Design is Storytelling
Ellen Lupton
Visual Communication
Laws of UX
Jon Yablonski
Behavioral Psychology
Thinking with your Hands
Susan Goldin-Meadow
Behavioral Psychology
The Lean Startup
Eric Ries
Product Strategy
Design Systems Handbook
Invision | DesignBetter
Design System